Hi there!

I’m Cliff, a Berkeley-based product designer passionate about the craft of building great products.

About me

Experienced pro who’s worked at a range of successful startups, worn many hats, and learned a lot along the way.

Systems-oriented with an eye toward how design introduces opportunity or risk in products and processes.

Principle-led, crafting design principles that keep teams united and products on target.

Mobile first, having helped companies succeed on mobile from the first iOS SDK through today.

Broadly skilled, exploring and expressing ideas via words, data, and code as effectively as pixels.